New Audi A3 exposed with big car technology

March 28, 2013 in Auto News, Cute Cars, expensive cars, Motor Show, NewYork-motor-show

At the New York auto show, Audi exposed details of its long-awaited A3 update, a completely redesigned car with tech features inherited from its big luxury brothers in the Audi lineup.


Audi showed off the cabin tech for the new A3 model at 2012 CES, setting the first milestone for what looked like a highly expected update. And while Audi put the updated A3 in sedan and Sport back form on the stage in Geneva and Paris last year, it is only now that we get to see the U.S. version of the car.
Audi equips the new A3 with the same cabin electronics, and more, as its bigger vehicles.


The sedan looks to be Audi’s main model, presented with both turbocharged gasoline and diesel engines. The Sport back version, more closely similar to the current A3 model, will come out as a plug-in hybrid, likely using a similar drive train configuration to the new Volkswagen Jetta Hybrid. And will also offer an S3 sedan version with a high output 2 liter engine.


Audi A3 uses a new take on Audi’s MMI controller, keeping the dial and four button arrangements but embedding a circular touch pad on top of the dial. Drivers will be able to trace letters on the touch pad for alphanumeric input to the infotainment system.


The Audi A3 will get an always-on 4G LTE connection to power Google Earth combination with its navigation system. The current A6, A7, and A8 models use a 3G connection for their navigation systems, which show spectacular satellite imagery for the terrain through which the cars drive.


One of the most moving features in the new A3 is app integration, something that Audi has been lacking. With a phone connected to the car’s Wi-Fi, drivers will be able to access certain apps, such as social media, through voice command. Expect that feature to roll out in updates to other Audi models, as well.